Artist description Brand New Idol is a trio formed by the founding members of Joy Machine. Formed in August 1999, they are on track to re-establish themselves in the synthpop community. Their style is a unique blend of new and old, synthpop meets ebm with a strong sense of melody and intelligent lyrics.

Music Style Synthpop, Technopop, Industrial, EBM, Hi-tech

Musical Influences Depeche Mode, Apoptygma Berzerk, Wolfsheim, Front 242, Beborn Beton, Synthpop, Technopop

Similar Artists Depeche Mode, Apoptygma Berzerk, Wolfsheim, Front 242, Beborn Beton, Synthpop, Technopop, Synth-pop

Artist History Formed in August 1999 as a "Joy Machine" side project, it has totally developed into a entirely new entity. As former members of Joy Machine, BNI has developed a sound uniquely their own. If you were a fan of "Joy Machine" you will immediately dig their new sound.

Group Members Timothy Heireth - lead vocals, synths, samplers and programming Kris Heireth - synths, samplers, programming and vocals Victor Leon -synths, samplers and programming and vocals

Instruments Boss DR660, Kurzweil K2000 VP, Korg Triton Studio, Oberheim Matrix 1000, Roland D-70, Roland Juno 106, Roland JX-10, Waldorf Pulse, Yamaha QY70, Yamaha TQ5, Yamaha TX81Z

Albums Still Beautiful, Falling Apart

Press Reviews Here's what they're saying about BNI - "I always feel each release tops the previous one. "The Notorious Gentleman", however, sets a new benchmark for the band. Synth music never fulfilled its promise - it was headed for something bigger, something more than the handful of bands who transcended the level of "80's" bubblegum vibe or Trent Reznor wannabe. There are few bands today who understand that or use synth as a serious medium, more than just a vehicle for delivering beats per minute. Each track you've released shows a deeper maturity, a progression towards something bigger, and I think "The Notorious Gentleman" really delivers on the promise of the earlier songs. Now I don't just look forward to the next release, I crave it." - Adrian Lustica; "WOW - Another FANTASTIC track! Excellent work guys!" - MP3.com artist Simulator; "No doubt one of the finest synth-pop bands of the new millennium! One listen and you'll be hooked on this spectacular synth-pop success!" - JAGMusic Radio; "Another die-hard new romantic song (Someone Else's Eyes), with great vocals and that eighties melodic sound. Fantastic stuff" - New Romantic Evolution 1 Radio; "Ahh, a true gem. Excellent singing, well constructed song (Someone Else's Eyes). Wonderful!" - Friends of Intervox Radio; "Synth pop at its best (Someone Else's Eyes)" - Bitstream Dream Radio; "Very catchy synthpop with nice vocals!" - MP3.com artist Ebonite-A; "Great electronic stuff from USA" - MP3.com artist ifadeo; "Wow, what a great song (Someone Else's Eyes).... a perfect mix between New Wave & Synthpop enjoy...." - MP3.com Station Bitter and Sweet; "That classic techno/new wave sound (Someone Else's Eyes)." - MP3.com Station Psycho Paisley Express; "Thoughtful lyrics and a good blend of energy and melancholy ("Hold Me")" - The NukleoN; "Good taste synthpop" - The Synthpop Network; "Brand New Idol... nice tune from three ex members of Joy Machine. This ("Someone Else's Eyes") is their newest song from this amazing band." - Synthpop World; "New pop ("Hold Me") from a new band, these guys have the makings to be awesome.. watch for more releases from them!" - Eclectronic - music for the muse; "Bubbling synthpop ("Hold Me")." - Electropop; On our cover of "How Soon Is Now?" (available exclusively on our official web site): "WOW! I was blown away. Brilliant, simply brilliant! I actually like this better than the original, which is pretty hard to beat." - Jeff Harper of Intervox; "Can I just say that you guys are great! This remake is DA BOMB! I must have listened to it three times straight in a row! I'm not licking your boots either! Keep up the fantastic work!" - Fan Yolanda Dove on the ADD Synthpop Forum

Location Jersey City, NJ - USA

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