Artist description BLAST 1386 AM Reading College Radio, in affiliation with the Student Broadcasting Network, is a significant new radio station development that will reflect and be influenced by the student culture of Reading. It will start broadcasting in January, 2002.

Artist History The station will be broadcasting 24 hours a day 7 days a week on the 1386 AM waveband, across the campus to a largely student audience. Reading College believes in the importance of providing a practical means to develop all aspects of it’s student media curriculum. We intend therefore, to broadcast an exciting and varied mix of today’s contemporary music, plus yesterday’s favourites, together with the best of the ethnic music scene. Our research shows that existing commercial radio stations do not provide focused local student news or local student information, both of which are greatly in demand in this youthfully vibrant area. Reading is fast becoming a major UK clubbing destination, welcoming over 20,000 partygoers every weekend, by offering nationally recognised venues such as The Matrix, and a host on many occasions, to Reading College student based events. With a potential listening audience of 18,000 students, our aim is to build an enduring relationship with a core student audience and become part of the lifeblood of the campus. We want to win the hearts and minds of the students and build a music platform that crosses all cultural boundaries and backgrounds, in order to meet a genuine but presently unmet need. We aim to become a major new resource for the musically underserved student population in the heart of Reading. In order to succeed we need the help, support and goodwill of people like yourself. We are therefore inviting that support, in asking whether you would be willing to supply us with new releases and any promotional material that becomes available, by including BLAST 1386 on your DISTRIBUTION LIST. Regards Bob Goertz, Station Manager.

Location READING, Berkshire - United Kingdom

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