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- Everyone has a franchise in the market.- Franchise in terms of individuals.- Re-action and Pro-action.- 4 critical questions:(1) What do I need and want out of life?(2) How can this business help me accomplish what I will need in life?- Fulfillment of the shareholder’s needs. |
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(3) What would the business need to look like in order to play that role?(4) How do we get it there?- It’s not about survival.- Envisioning the last hour of life.- What has really turned out to be important?- Sense of purpose for meaning. |
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- Design- Integration of the design.- Vision as foundation for the future.- Personal leadership styles.- Clarity of focus.- Practicing the four critical questions.- The relationship between companies and owners.- Ending |
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